I. Brief
The first half of 2020 has shown the activeness of the Swipe team to keep its mission of enabling millions of people to access and spend crypto come to life. From mobile payment partnerships, additional trading partners, service enhancements, and up to monthly giveaways and educational posts, our team continuously strives its best to deliver quality service to the community.
As a newcomer in the industry, we have placed ourselves on the right track by starting this year with the announcement of the integration of Apple Pay on the Swipe mobile application. Since then, we’ve also added more mobile payment options on our app by partnering with Google Pay and Samsung Pay.
We started to roll out our aggressive marketing campaigns and giveaways by creating engaging content and announcing various contests that gathered a significant increase in our engagements and impressions. We also relaunched our redesigned website and added more information about our products and services.
Our journey to bring cryptocurrency to mass adoption is far from over. There will always be hurdles on the road ahead of us, but we see it as a challenge that will take us at a place full of opportunities for cryptocurrency growth and innovation.
II. Reliable solutions amidst pandemic
The world currently faces an unprecedented disruption as it currently finds solutions to fight off the COVID-19 pandemic. This pandemic not only produced serious health risks but also made a huge impact on the global economy and forced traditional financial services to adapt sudden changes to their system. This, in turn, led to a sudden shift in the usage of digital financial services that helps people make transactions easier wherever they are.
Our team believes that in times like this, we have to provide the community with solutions to mitigate the risks of being infected with the disease. In April, we announced the limit increase for our pin-less NFC tap payments, and by the end of that month, we’ve added Samsung Pay on the roster of our mobile payment partners. These small steps that we are taking day by day show that aside from being a crypto service provider, we also value the needs and safety of our clients.
II. Strategic Partnerships with Trusted Mobile Payment
Swipe has continuously expanded its features and reach over the course of its inception. This year, we have sealed notable partnerships with mobile payment solutions such as Apple Pay, Google Pay, and Samsung Pay to increase the options of our users to buy and spend cryptocurrencies.
As a mobile crypto wallet application, available on both iOS and Android devices, we believe in finding continuous possibilities of expanding our service features. We are fully committed to bringing easier access to cryptocurrency buying and spending through our products.
III. Increasing Trading Partners and Coin Inclusion
Our native cryptocurrency, Swipe Token (SXP), has also been added to four new crypto trading exchanges, namely, Uniswap Exchange, Bithumb, DigiFinex, and BQ.Net. This move was made for crypto investors to get access and trade SXP(which as of writing has a circulating supply of 65,982,752 SXP) easily on reliable and reputable exchanges.
We are reviewing our market movements regularly and we’ve seen that some exchanges were SXP is listed showed signs of poor security, fake volumes, or extremely low liquidity. This made us decide to quickly make a delisting request on these exchanges and only retain the ones we view to be reliable. At present SXP is listed on Bilaxy, Kucoin, DigiFinex, Uniswap, Bithumb Global, BQ.Net, CoinTiger, Bittrex, Bithumb, and IDEX.
We’ve also sealed partnerships with Vision Crypto App and VCC Exchange to include SXP on their list of supported cryptocurrencies. Vision and VCC Exchange users can now start adding SXP on their portfolio and wallet and start trading SXP/BTC, respectively.
IV. Enhancing Features: Swipe Wallet App Updates
In March and April of this year, we’ve announced the integration of the $DAI stablecoin, $TRX (Tron), $ARK, and USDC on the Swipe wallet platform. This move gives our users more cryptocurrency choices in the app where they can buy and sell via their linked bank account or cards, spend it to fiat using Swipe Visa, and exchange these coins instantly with all the supported coins in the Swipe Wallet platform.
Also, as we commit to deliver a reliable, convenient, and secured mobile crypto experience to our users, last May and June we made two system updates (v1.37 and v1.4) on our application to fix some bug issues, upgrade app features and enhance the Swipe mobile interface.
V. Waiving Fees for Swipe Visa Card
We are committed to helping the crypto community, especially in these difficult times. Following the Financial Conduct Authority’s (FCA) order for Wirecard UK to cease activities, some cryptocurrency users are left in limbo as to what will happen to their crypto card related services.
This incident did not affect Swipe Visa card operations as it is not connected with Wirecard. In fact, Swipe Chief Executive Officer (CEO) Joselito Lizarondo quickly offered free Swipe Visa card orders to all those who wish to migrate from their previous cards to Swipe. At present, Swipe offers free order and shipping of its Visa card in the United Kingdom and European Union countries.
On top of these, the removal of all fiat in fees for all verified users was also announced last March 15. Verified users can top-up their Swipe Wallet account with USD, EUR, GBP, and more for free. Swipe commits itself to assist the community when needed. Though our sources may not be as big compared to our competitors, we believe in valuing and preserving the industry that brought us to where we are now.
VI. Giving Back to the Community
Part of our marketing strategy to introduce cryptocurrency and also our services is to host various giveaway programs on our social media pages. We’ve launched our #SATSBACK program where we reward our users is in the original cryptocurrency that started it all: Bitcoin (BTC).
Since January of this year, we launched five giveaway programs on Twitter and Telegram offering up to $100 in BTC to participants. Last February 12, Swipe has partnered with KuCoin and gave away $200,000 in SXP to the top bounty participants.
VII. Cryptocurrency and Fintech Literacy
Part of our company’s initiative is to educate its future and existing users of anything and everything about crypto and financial technology. Last May, we launched the “Learn with Swipe: Your Essential Guide to Cryptocurrencies and Financial Technology” blog project. These series of blog posts aim to share the team’s knowledge in crypto and fintech and encourage new and existing crypto users to continue learning their way in the industry.
VIII. Final Thoughts
We are still paving our way to the crypto industry. Over the first six months of 2020, we tried our best to deliver better cryptocurrency experience to our users. Though there are setbacks caused by the ongoing global pandemic, we are blessed to know that you still continue to support our project and goals.
The majority of us are still uncertain of what will happen in the next half of 2020. But for sure, challenges will not hinder our team to develop and provide innovations and solutions for a better crypto managing experience.
This article is also posted at https://sw.pe/swipemidyear2020
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