Friday, June 17, 2022

NFT​.NYC expecting ‘diverse and eclectic audience’ to drive utility narrative of NFTs

The co-founder and vice president of growth at NFT.NYC shared insights into its community-first values and ethos.

NFT.NYC, one of the largest nonfungible token events, is preparing to open its doors for a fourth year, celebrating the diversity of NFTs across 16 sectors, including art, film, sports and ticketing.

Held from June 20 to 23 in New York City, the blockbuster event will serve as a global melting pot of everybody who's anybody in the NFT world, showcasing 1,500 speakers across panels, talks, fireside chats and hundreds of pop-up events. Attendance figures are expected to soar from last year's 5,600 to over 15,000 this time around.

Cointelegraph spoke to Jodee Rich, co-founder of NFT.NYC, and Quinn Button, its vice president of growth, to hear more about their expectations for the New York event. They also discussed how the current market conditions could impact the momentum of the NFT movement and the artistic conversations it cultivates.

With a conscious emphasis on prioritizing the desires of the community over brands or corporations, the NFT.NYC team selected 221 emerging international artists from an application pool of 5,000 to display their work on a Times Square billboard and throughout the Marriott Hotel.

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