The World Surfing Games 2021 were inaugurated yesterday, are are being held for the first time in my home country. One of the sponsors of the local team is Bitcoin Beach. Bitcoin Beach is a pilot project that started a few years ago in a beach called El Zonte, which is popular with locals and tourists. The project involves educating the local population and merchants on the advantages of Bitcoin and providing them with the means of accepting Bitcoin as payment for their products. Most of these people are unbanked, and for years have been unable to accept payments in anything other than cash. Moreover, the only Crypto ATM in the country is located in this town. The project is still small but it is an interesting case study.
The local team is using surf boards with the Bitcoin logo on them (as well as the logos of other sponsors), which will definitely be noticed by surfers and people from all over the world who are watching the event.
I can't post images or links on this post. If you wish to see photos of the event involving Bitcoin you may visit the official instagram page of the Salvadorean Surf Federation (@fesasurf). If you wish to read a bit more about the Bitcoin Beach project, you may search "Bitcoin Beach" on Google and there you will see the the official website. I would post the link here but I believe I'm not allowed to.
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