Interviewer: Moose
Team Member: Michael Luckhoo
Telegram channel AMA: https://t.me/CryptoGEMS_official
Digitalbits Telegram: https://t.me/digitalbits
Token ticker: XDB
AMA:
Interviewer: Q1 Looks like Libra is moving forward. Is this bullish or bearish for you?
Michael Luckhoo: Definitely bullish. Firstly, this is further validation that brands like the Libra members including Facebook are embracing cryptocurrencies. That being said, not all enterprises have the internal technical capability like Facebook/Libra to build their own cryptocurrency internally. This is a massive market opportunity and the DigitalBits blockchain along with certain ecosystem participants are well positioned to support various brands with creating their own form of branded cryptocurrency on the DigitalBits blockchain.
Interviewer: glad to hear that , Libra would probably become the biggest branded coin out there
Michael Luckhoo: yes, but we can also help other brands to deploy their own and connect with others, such as Libra.
Interviewer: most brand dont have the capability like libra to build their own Stablecoin , that lead us to the next question from a community member.
Interviewer: Q2: I'm a business owner, I want a loyalty program. Why would $XDB be a solution for me ?
Michael Luckhoo: Businesses imploring the use of a blockchain based loyalty systems can provide a number of benefits: deeper marketing intelligence into the consumer buying behaviour, greater connectivity to other brands on the network and access to other value-adds on the network for both program operators (brands) and their consumers. For branded cryptocurrencies that are also listed on secondary-markets / exchanges, there is also the potential for enhanced liquidity for that branded cryptocurrency when compared to the legacy form of that asset, and in turn increasing the potential for such a brand's reward to appear more desirable to certain consumers given the enhancement to utility.
Interviewer: would it be easy for a client to reach you and setup the loyalty program? like a key in hand solution for new client ?
Michael Luckhoo: Ultimately DigitalBits serves as the network layer to support this industry, therefore we are agnostic to which parties build on the network. As a result we are forming strong partnerships to become the application layer to support the on-boarding of such clients that wish to have a one-stop setup. These ecosystem partners are an integral part to develop a key-in-hand solution as you suggest. Stay tuned for some updates on this :wink:
Interviewer: lovely ! your talking about forming partnership to become a easy step solution for new client ... with established partnerships with Pundi X, Kucoin - is Asia your primary market? Or you're going to develop other markets (Europe, North America, South America, Africa) at the same time?
Michael Luckhoo: Asia is obviously a massive market, however, it is not the only market wherein enterprises are embracing the DigitalBits blockchain. North America and Europe are home to other companies already collaborating with the DigitalBits blockchain.
Interviewer: i see you said companies with a (s) :grin:
Michael Luckhoo:
:wink:
next question..
Interviewer: lets go to the 4th question then eheh
Q4: Is there truth in Bittrex maybe adding XDB to their trading pairs?
Michael Luckhoo: We cannot comment at this time specific to any future exchanges. However, we are routlinely contacted by exchanges….
Interviewer: gotcha , anyway i think Kucoin is a solid add to XDB and again congratz on this listing
Michael Luckhoo: I think so too, thank you.
Interviewer: The XDB roadmap is still not fully filled
Q5:What are the time scales for the partnership announcements?
Michael Luckhoo: As we have just commenced Q2, we have commenced partnership announcements with critical players that will support the industry of branded cryptocurrencies. Considering the news of the ECD service with KuCoin, each of these parties play a specific role in supporting DigitalBits, from procurement and liquidity (ECD), to custody solutions, business registries and payment operators. This ecosystem is able to provide brands with a wide range of support to launch their own branded currency. We are also actively supporting new ecosystem additions that will each play a role in expanding use of the DigitalBits blockchain, some of which will be announced shortly.
Interviewer: Regarding the new partnership with Kucoin , what does it mean for XDB in term of volume / exposure / utility ? How can it affect the demande of the XDB token?
Michael Luckhoo : We are obviously excited to see KuCoin launch their Enterprise Currency Desk (ECD) service and XDB to be one of the first to support this. The ECD may provide a host of benefits to the businesses in a more frictionless way, some of the benefits include: Ease of transaction for token procurement, Guidance on requirements for specific functions depending on the blockchain application, automated business function, similar to a subscription plan for the blockchain - businesses not only need the access to tokens for certain functions, they need a "refuel system" to guide them for the next batch and so forth in a cost-effective and seamless way. We cannot comment on expected volume that Kucoin's ECD will drive for XDB. That being said, any demand Kucoin creates in marketing its ECD service to enterprises is obviously positive exposure for DigitalBits and the XDB token.
Interviewer: ease of transaction for token procurement .. it mean kucoin will buy the token for the client?
Michael Luckhoo: yes, they can enact this type of service on the clients’ behalf.
Interviewer: nice ! perfect so next question
Q7 : Is Julie the CMO of walmart still working with you actively?
Michael Luckhoo: yes, Julie continues to be a very active advisory board member. She is also engaged, through her role with another organization, in other aspects of the DigitalBits ecosystem that we cannot comment on at this time..
Interviewer: glad to hear she is still there actively , its a big name to have onboard !
Soo during your last AMA your team was talking about a client with 10 000 000user ...
where will companies get the amount they need to create their loyalty program knowing it need 10xdb per wallet? Lets say the current one have 10m user , it need 100m XDB to make their program , where will they get that amount? Will it have any effect on the trading token?
Michael Luckhoo: DigitalBits doesn’t have the obligation to supply consumer wallets with XDB tokens. Therefore, companies and their respective applications that are used by consumers will have the responsibility to ensure that their wallets have a sufficient amount of XDB tokens. With that being said, the company may source these tokens from the open-market and utilize services such as Kucoin's ECD to purchase XDB tokens.
Interviewer:
ah that make sense. hence why this partnership is so important !
So any new client could refer to kucoin EDC and get their amount for their user
Michael Luckhoo: yes, they can. We hope to see other major exchanges explore concepts such as this as well in the future to induce a more business-centric approach to engaging with blockchain.
Interviewer:
I'll be more than happy to see Binance going this way... knowing CZ is constantly talking about Stablecoin its looking good !
Q9: What is the number 1 feature of XDB that will drive adoption? When is the peak of adoption as a guesstimate?
Michael Luckhoo: Beyond technology features, the key to adoption is Execution. At the end of the day, its nice to have a product and/or a service that is viable, but ultimaltely the team and experience of a strong go-to-market strategy is what brings adoption. To date, many crypto projects have been lacking in this department. It’s hard to state when the peak of adoption will occur, but we are in the growth-stage of this industry as it would seem.
The early adopter and the early majority being able to connect in this stage is what is key to bring adoption and signifies this stage as well, we refer to it as crossing the chasm.
Interviewer:
Its true , and most project depend on the crypto success ... however loyalty program are already a thing that hasn’t change a lot during past year
Does the situation with the Covid19 affect the work of the XDB team ?
Michael Luckhoo: Not at all, we are working very well remotely and still advocating the benefits of blockchain technology to support the consumer industry even more so now as consumers are even in heightened alert of how they spend, save and earn with the brand!
Interviewer:
Nice , as long as all of you guys stay safe so you keep these update coming in !!
lest go to the next and sadly final question for this Ama ! à
Q10: Bringing the masses to crypto instead of crypto to the masses"" Will we see this kickstart in 2020 or rather mid-longterm?"
Michael Luckhoo: This is a pivotal year in crypto as we continue to see companies expand their interest in the space (Facebooks' Libra coin, to Bakkt's acquistion of Bridge2, Walmart patents surrounding Stablecoin). Blockchain cotninues to gain greater validation regardless of market conditions. We continue to be a voice advocating this along with major players in bringing the masses to crypto by using pathways already familiar to the average user via seamless integrations. The average new person in this case may first own a branded cryptocurrency as their first crypto vs it first being Bitcoin, which is a big leap forward. As mentioned, as we enter into an economic downturn, consumers will be on heightened alert to want to save and earn more rewards from brands. Therefore, we expect no slow down in the use cases for branded cryprocurrencies, including branded stablecoins. Please check out this interesting read:
Bailouts, CBDCs and Branded Currencies Tangible Solutions Amidst Global Crisis:
Interviewer: i will sure read this just after , its exciting to see these massive player getting into stablecoin in 2020
I know you guys dont have much time and again thank you for this AMA , i was wondering if you can drop us something for new potential investor , we are many here invested in XDB but some people here dont even know what it is ! Im just trying to flex more info here before it end 🙃
Michael Luckhoo: Thank you for all of your support Moose and I realize the tremendous support from your community. What I can say is that we have some major news coming in light within the upcoming months, this is not something that is recent, but rather what we have been working on for the past few years. As this seems to be the year that businesses are entering the space, it would not be unreasonable to hear a few big name companies of which will be announced this year.. I can’t say much more due to confidentiality agreements, but I can say that big-hitters are coming to crypto-town.
Talk to you all soon 🙂
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