Not sure why I'm sharing this but maybe just because I want others to see something on this sub that isn't just endless euphoria without much basis. I own about 1M Hege after buying in to start just after ATH in Nov/Dec. Been DCAing across multiple accounts so hard to say exactly where my average is, but likely around 20 maybe a bit higher or lower. So best case I'm down like 75% (OOF! That hurts to write out). I know the shill squad is going to say in the comments to buy more. No. Enough is enough. I'm in deeper than most of yall, and I now own a ludicrous amount of this coin.
Frankly I think I'm in too deep to walk away. I am not going to eat a loss on this bc I know there are "problems across the broader crypto market". But let's be clear. Bitcoin is above $100, it's not like we're back in 2023. I don't know how to do the performance analysis on this, but is Hege in a better situation relative to Sol or in relation to other coins than it was 6 months ago? If yes, we need to surface that as a winning narrative. If no? Then the management team needs to take that to heart and ask some hard questions.
I want this thing to do well. Obviously I do, I'm fucking on this train with the lot of you. But is what we're doing rn working? Is endless positivity with no backing a foundation for success? I like the community creativity aspects of this coin. But we need a way to break out of the deep crypto space. We need a way to grow share. We blame the macro, but what is the solution to that? Are we really saying that no meme coins have gone viral in the last 6 months? Why aren't we one of them?
To the leadership team, I would ask you to take a step back and think hard about your strategy. Yes, you have a dedicated community behind you. Yes, you have a marketing budget. But how do you use those things.
Some thoughts:
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be bold (think crazy stunts or some outrageous irl contest for news coverage, not a sky banner and billboards. Normie ppl make memes joking about cumrocket bc of the name. Fartcoin the same. What memes should normies be making about Hege. Idk. That's a problem. Is he horny, is he strong? Idk. It's a brand coin I guess. But what is the brand we want to get ppl talking about?)
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be controversial (all news is good news. We need to be outrageous and provocative. If there isn't a new installment of the story unless we hit a new milestone, aren't we just leaving our destiny in the hands of fate? Ppl need to be shook about this project. There should be videos with Hege riding a nuke into Iran. Doing crazy shit in relation to current events, actors, politicians, hurricanes. Fucking everything. We need to be wild, ridiculous and borderline offensive. That's what Hege looks like. But is that the media presence? No. It's ocasional random gifs of green candles. How will that go viral? Idk.)
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rethink the slogan (everytime I see us celebrating a banner saying "join the Hege fund" I think to myself "this is what we've been hyping?". I live in NYC. If I saw that in Times Square, I wouldn't know what to think. We need to be provocative, we need to be dangerous. If we're a brand coin, what's the brand? If we're selling a story...what's the fucking story? Look into the first Tommy Hilfiger ad. That's proactive. It makes ppl ask questions. Join the Hege fund? At least Doge is a cute pic. Hege is an ugly mascot. Maybe we need to embrace that. Be...ridiculous.)
This is a lot of thoughts. And I know I sound critical. But that's because I believe in this project and I badly want it to succeed.
Side note, does anyone know how to contact the leadership team? I'd love to have a call with some of them if at possible to share some thoughts and brainstorm.
Cheers yall!
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