New year, new strategy. We all know Tezos is superior tech. But that is not enough. We should not be so Tezos-centric and keep talking about the wonders of Tezos to each other inside our own community.
See what happened to Betamax x VHS. Look how successfull Windows has become. It's not the best product who wins.
Tezos needs marketing. Period.
From now on I will be marketing Tezos to the outside world, spreading the advantages it has over other blockchains.
I invite you to follow me. Go to your social media networks, use generic hashtags other than #Tezos (like #bitcoin, #ethereum, #crypto, #DeFi). Tell the world about Tezos and why they shouĺd consider it. Never argue. Just show your strong belief in Tezos and why you think its so great. Invite new devs, business owners, defi projects, to come meet Tezos.
Don't limit your participation on events to Tezos-only events. Bring Tezos to generic blockchain events or DeFi events. Let the world know about Tezos.
Spread the word!
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